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Instead of waiting for 2049 when we can finally make a Venda James Bond, South Africans should start reworking content with expired copyrights now. Here's how and why:

These are the words of Sherlock Holmes inwritten by Sir Conan Doyle back in 1892. Even back then, it was recognised how important information really was, and today, nothing is different.

Strategic market targeting has never been easier, and with the speed information can travel, business has never been as expedient. Hilariously, when the series returned in 2014, it trolled them by offering three ridiculous possible options but no definitive answer. The point is that an entire country was left on the edge of their seats for two years because of content that had been reincarnated from a concept that was over 100 years old.Imagine my excitement back in 2017, when a duo in Cape Town reworked Brahms’ Hungarian Dance #5 classic into a song called Get Wild, with Amy Tjasink.

It’s just so strange to me that as more and more free ideas come into the fold, we’re seemingly doing less and less.Perhaps we’re still waiting for 2049 when we can start thinking about doing a Venda version of James Bond, where he enters the Casino Royale greeting everybody with a gruff “Ndaa”.

 

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