'Fire the people responsible for advert,' says Julius Malema

said the party rejected the store's apology and its suggestion to pay an undisclosed amount of money to any charity organisation chosen by the party.at our expense, we are going to close“We will come back here if the management of the Mall of the North don't commit to our demands. We will not accept any apology without justice, we want someone to lose their jobs for insulting black people.

Addressing members of the EFF, Malema called on Clicks to hold everyone involved in the ad campaign responsible.people responsible for advertising that projected black hair as ugly. The whole of Clicks shops should not open until actions are taken. Every time they insult us, they say they will pay donations to any charity organisation. That is the arrogance of white capital which always wants to buy and throw money on everything,” Malema said.

The firebrand EFF leader arrived in a Black BMW X5 at the mall and was flanked by the party's provincial chairperson Jossey Buthane and national spokesperson Vuyani Pambo. Buthane and the store management had agreed to release Clicks' workers through the back door. Police were on the scene to monitor the situation.

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