Let’s be honest. At the beginning of our entrepreneurial journeys, the first few months if not years are just about making month-end. If we get through month-end and survive another month, mission accomplished.
This shift from a vision focus to a practical and tactical focus is foreseeable and normal. But what happens next will determine whether the business thrives or not. In my experience, if entrepreneurs do not rekindle their relationship with their visions within two years of the start-up grind, there is a much lower probability of the business thriving.
Whenever I work with a new business the first thing I make sure is worked on and completed is the comprehensive vision. What will the business look like in ten years’ time? How many divisions, how many departments, how many staff? How will the products evolve? How will the core competencies evolve? Et cetera. I can spend more than one day with an entrepreneur sketching out their future with them in deep detail.
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