Even the EFF came out with guns blazing against the retail store saying their action must be regarded as a human rights violation because the advert perpetuates colonialism and racism.
EFF Mbuyiseni Ndlozi said: “Not after Zozibini #ClicksMustFall. How dare they insult our hair! This is the reason young black girls in white schools are forced to shave/straighten their #BlackHair.”
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