Brenthurst ranks among the big names in financial services

22 November 2022 - 17:03New survey ranks boutique firm Brenthurst Wealth alongside some of the country’s largest asset managers as having the strongest brand recognition among SA investors. Picture: Supplied/Brenthurst Wealth

Daily Investor researched the most recognised brands in financial services and ranked awareness of the Brenthurst Wealth brand in sixAccording to the report, large asset managers — who spend far more on marketing — enjoyed significantly better brand awareness than smaller boutique firms like 36One and Counterpoint.“However, there was one exception — Brenthurst. Its higher-than-expected brand awareness resulted from the strong media presence of director Magnus Heystek.

“We have always communicated regularly with clients, but this year’s market turmoil did even more as markets declined across the board and in all territories, creating uncertainty. We have received great feedback around this from clients and also supported the communication with online events and insights by our team of advisers,” Butchart says.

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