Restaurants in South Africa are still struggling to get back to pre-Covid-19 levels of income – but it is clear that a pandemic-induced shift in eating habits is playing out in the fast food sector, which is thriving.
Fast food, while an overall smaller contributor to the sector, has quickly returned to normal and even exceeded those previous levels. Food and restaurant sales are also boosting revenue in related sectors, with the accommodation sector also reporting R630 million in sales as part of its R3.9 billion haul for the month.South Africa is seeing a wider shift to convenience foods and quick service restaurants and takeaways – a trend which has not gone unnoticed.
While some of the shift is being driven from a service standpoint, consumers are also under increasing financial pressure due to economic headwinds, which make them far more discerning when it comes to how and where they spend their money.
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