SYDNEY – Facebook and Google will be forced to pay for Australian news under legislation passed Thursday that is being closely watched globally for precedents in the battle between Big Tech and media companies.
The government said the law would ensure that news businesses "are fairly remunerated for the content they generate, helping to sustain public interest journalism in Australia". So long as these deals go ahead, the tech firms will avoid being told who and what to pay by an arbiter, and their most profitable products such as "search" will be ringfenced.
Google will pay for news content that appears on its "Showcase" product and Facebook is expected to pay providers who appear on its "News" feature, which is to be rolled out in Australia later this year.The legislation is seen as an opening salvo in the battle between Big Tech and regulators, who have watched the companies grow from start-ups to digital conglomerates with only light touch regulation.
Thousands of journalism jobs and scores of news outlets have been lost in Australia over the past decade as the sector watched advertising revenue flow to the digital players.
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