It’s a crisp spring morning in Brooklyn. The regular water taxi from Manhattan pulls up at Duggal Greenhouse on the edge of the East River. It’s a building that symbolises the rejuvenation of Brooklyn as a hub of artistic and creative expression.
Every year, Next@Acer is a parade of the cutting edge in gaming and educational laptops and computers. New devices from sub-brands like Predator, Helios and Nitro have gamers salivating. This year is no different, but there is a surprise in store, hinted at in Chen’s introduction.As a grand finale, he calls on stage Angelica Davila, senior marketing manager for Acer Latin America. She also has a Masters degree in computer and electric engineering.
In an interview later, she elaborates on the thinking behind the range: “When we did research with creatives, we noticed they didn’t necessarily want to express themselves with computers: they used it as a tool, but wanted something seamless, a monitor and a keyboard that seamlessly blends into their working environment.
The top of the range ConceptD 9 is a mouthwatering dream machine for designers. With an 17.3” Ultra High-def inition screen, it offers up to one terabyte SSD storage and 32 Gigabytes of RAM, meaning that far more processes can be run in memory that is instantly accessible. “We have close to 400 patents on thermal technology. We’ve worked on thermal solutions to ensure we bring down the noise level to less than 40db, basically the noise level of a library. You don’t want to be on set on location in the middle of move or ad production and your fan is going off.”
It has a lot to do with gaming communities growing, large events with incentives of prize money, and universities developing courses for gaming careers.“On the creative side, we’re consuming more digital content than a year ago, two years ago, five years ago. Consuming content means someone has to create content. There are lifestyle creators and streaming creators, all the way to Hollywood film studios that will require far more powerful computers. It’s progressed very rapidly.
Source: Gaming Daily Report (gamingdailyreport.net)
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