Now a shadow in the annals of history, the company bearing the name of Herbert Austin was a big deal at one point. The mass-market Austin 7 of 1922 even gave birth to BMW in a way – a rebadged version dubbed the Dixi was the first car to be sold by the German firm. From 1934 Datsun also began to build the 7 under licence.
Then in 1966 BMC became British Motor Holdings Limited after taking over Jaguar and the Pressed Steel Company Limited. Two years after that the operation was rebranded as the British Leyland Motor Corporation Limited , when BMH married Leyland Motors. Now the monolith included Land Rover, Rover and Triumph in addition to the brands above. Still with us?
The troubled and complicated history of this British motoring empire certainly makes for further recommended reading. Eventually, BLMC became Rover Group in 1986. British Aerospace hopped aboard in 1987 and sold its stake to BMW in 1994. Then, in 2000, BMW opted to sell-up, which split Rover Group into Land Rover and MG Rover Group. The former was then bought by Ford and its Premier Automotive Group, while MG Rover Group went to the Phoenix Consortium, headed by ex-Rover CEO John Towers.
By 2005 the operation went bust and remaining assets were taken on by Nanjing Automobile Group, which merged with Shanghai Automotive Industry Corporation . SAIC reinvented MG as MG Motor and still holds the rights to the Austin name.
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