Zuckerberg said to say of Facebook ad boycott: ‘All these advertisers will be back’ soon enough

Hundreds of companies around the world have joined a temporary ad boycott against Facebook Inc., but Chief Executive Mark Zuckerberg says he’s not worried and has no intention of changing its policies, according to a new report.

While generating headlines, the boycott involves only a tiny fraction of Facebook’s roughly 8 million advertisers. The company generates almost all of its revenue from ads.The #StopHateForProfit campaign was started by civil rights groups last month, calling for major companies to stop their Facebook ad spending for July to protest the company’s inability to rein in hate speech, threats of violence and misinformation on its platform.

“You know, we don’t technically set our policies because of any pressure that people apply to us,” he said, according to The Information. “And, in fact, usually I tend to think that if someone goes out there and threatens you to do something, that actually kind of puts you in a box where in some ways it’s even harder to do what they want because now it looks like you’re capitulating, and that sets up bad long-term incentives for others to do that [to you] as well.

“By pulling ads, they save money and make a low-risk statement that results in positive publicity and marketing for their brands among constituents,” Gerard Francis Corbett, a communications strategy consultant based in Silicon Valley, told MarketWatch. “The Facebook boycott is a lower-risk way for CEOs to make a [political] statement.”

morgfair No they won’t...there is plenty of other places to advertise....god, he’s an a$$🤦🏼‍♀️

Lie

The grammar of this headline is abysmal. Try again.

If you’re not part of the solution, then you are the problem. DeleteFacebookNow

He has the audience. Lol imagine what happens when these companies competition utilize this time to push their ads, increase their market share & take away the other companies revenue. Zuckerberg shouldnt be worried. Lol

slpng_giants hear that? let’s light the fire

Gotta say I respect this: “...If someone goes out there and threatens you to do something...it’s even harder to do what they want because now it looks like you’re capitulating, and that sets up bad long-term incentives for others to do that [to you] as well.”

Institutional investors aren't worried either. That dip got bought up so friggin fast

Duh he's rich. Be don't care bout anybody!

Not an ounce of humbleness. Zucker! 😳😳😳😳

He's right. They'll return after their tantrum stops.

*uck the Zuck

DeleteFacebookNow

He’s challenging it? Smh 🤦🏾‍♂️ well I guess he won’t take it seriously until he loses real “revenue” Two words: “Roman Empire”

Why would he be worried, he has the upper hand

Listen to your customers buddy

Wow stock loss expected tomorrow.

are robots programmed to worry these days?

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