YouTube Creates $100 Million Fund to Support Black Creators

“At YouTube, we believe Black lives matter and we all need to do more to dismantle systemic racism,” YouTube CEO Susan Wojcicki wrote in a Thursday morning

where she announced the multiyear fund “dedicated to amplifying and developing the voices of Black creators and artists and their stories.”on Saturday, June 13. Hosted by Common and Keke Palmer, the 90-minute special will feature YouTube creators, artists, public figures and activists including Jemele Hill, Soledad O’Brien, Patrisse Cullors, Roxane Gay, Prince EA, Baratunde Thurston and others participating in roundtable discussion, panels, musical tributes and more.

During the event, viewers will be encouraged to donate to the Equal Justice Initiative, to which YouTube has already committed $1 million in donations.is produced by SpringHill Entertainment, Fly on the Wall and Byron Phillips. Reginald Hudlin serves as executive producer and showrunner. “The execution of George Floyd — and Breonna Taylor and Ahmaud Arbery — has led to unprecedented protests for racial justice in every part of our nation — and globally. And it started in part because 17-year-old Darnella Frazier defiantly and courageously recorded the video that has forced us all to confront what we were seeing and name it," said Malika Saada Saar, a civil and human rights lawyer and social impact human rights lead at YouTube.

In addition to YouTube’s outward-facing efforts, Wojcicki said it will look inward and “examine how our policies and products are working for everyone — but specifically for the Black community — and close any gaps.” Further, she said YouTube would work to make sure Black creators and users are protected from hateful, bullying and white supremacist content.

racial privilege given on a platform that finds it own audiences seems somewhat lacking in any consistent morals or ethics. are we for or against treating people acording to their race? cause Im seriously confused at this point!

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