through 2026. This year’s event in Qatar is scheduled to run from November 21 to December 18 due to the intense heat in the Persian Gulf nation during the summer. That will offer more promotional opportunities for Fox on its widely viewed NFL and college football broadcasts. The Women’s World Cup in 2023 is on a more conventional summer schedule, July 20 to August 20.
Edward Hartman, SVP, Digital Partnerships & Wagering, Fox Sports, said Twitter is “core to Fox Sports’ digital strategy surrounding the World Cup tournaments. We look forward to continuing this relationship.” The 2018 World Cup in Russia netted 163 million views on Twitter, while the 2019 women’s tournament in France racked up 100 million. The U.S. Women’s National Team won its second straight Cup in 2019.Spaces to hear all about the games, bringing them closer than ever to the action in Qatar, Australia and New Zealand,” said TJ Adeshola, Head of U.S.
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