Wiz Khalifa Gets Into the Mushroom Business With New Psilocybin & Wellness Brand

“We’ve been working with Wiz Khalifa and his team to collaborate and create a brand that encompasses our joint belief for the affordable and equitable access to naturally occurring psilocybin responsibly,” said Red Light Holland CEO/directorin a statement.

Shapiro said that Khalifa’s influence makes him “uniquely positioned to help us spread the message and end the stigma surrounding psilocybin while focusing on mental health and wellness.” The sale of psilocybin — a naturally occurring psychedelic which is the active ingredient in “magic mushrooms” — is currently illegal under federal law in the U.S. and Canada, though it was recently decriminalized statewide in Oregon as well as in the District of Columbia and several municipalities in California, Washington, Colorado, Michigan and Massachusetts.

In spite of widespread restrictions on psilocybin globally, Khalifa and Red Light Holland are clearly hoping that the current push to decriminalize the drug in various countries, including the U.S., will expand the market for their psychedelic product line over time. And by selling non-psychedelic grow kits, they’re evidently aiming to build up their customer database in the meantime.

There’s reason for optimism. In addition to the successful push for decriminalization in the aforementioned U.S. states and municipalities, another federally-banned drug, cannabis, is now fully legal for recreational use in roughly half of U.S. states, the District of Columbia and multiple territories, while around a dozen others have allowed it for medical use.

iamToddyTickles wizkhalifa Keep up the good work Todd ! Psychedelics is the future !

wizkhalifa Wonder if wizkhalifa knows that redlightholland is a tight partner with the author of this tweet.. and worse. Why would he do business with these people?

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