With Turning Point USA at the wheel, Trump's campaign is in for a bumpy ride

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Ja'han Jones is The ReidOut Blog writer. He's a futurist and multimedia producer focused on culture and politics. His previous projects include 'Black Hair Defined' and the 'Black Obituary Project.'

We're in the thick of election season, and the MAGA movement appears to be letting young influencers drive the Trump campaign. And as with many novice drivers, this is shaping up to be a pretty bumpy ride. I’ve written a lot about the rising power of younger conservative activists, particularly affiliates of Turning Point USA, within the Republican Party. But lately, they have been flexing their influence over Team Trump’s public relations efforts, as well as some of its policy priorities.

These influencers don't seem to get that, to the extent there’s any novelty in seeing Trump in places often frequented by Black or Latino people, it’s arguably because Trump’s history of racism would seem to make these stops unlikely. Photo ops don't seem like an effective way to paper over that. Wax clearly has the ear of Trump's campaign.

 

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