. The average for all other U.S. industries is 15%. Those numbers aren’t promising for frontline workers or the companies they work for.
While the nature of retail and hospitality work can be seasonal or short-term by design, it’s not always the case. In some cases, starting out on the frontline leads to a long career in that industry. In retail, for example, we learned on a recent Workday podcast that , and rose through the ranks through thoughtful training and development. So the potential benefits for keeping high-performing frontline workers on board are high.
So why do frontline retail and hospitality workers leave their jobs, and what can retailers do about it? Frontline retail and hospitality workers face a plethora of challenges. Schedules can be unpredictable, and they’re called on to provide excellent customer service even when customers are challenging. The customer may not always be right, but frontline workers often have to think that way. Sometimes they leave because they don’t feel adequately supported.
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