Where every cent of $1 goes at one L.A. restaurant, explained

My industry has always been as difficult as it is magical. In the post-pandemic era, challenges are categorically higher. The threat to restaurants during the pandemic was obvious; it was a given that many wouldn't come out the other side. In 2024, restaurants are back! No, restaurants are dying! No, restaurants are busy! It is whiplash, day to day. For many, including my restaurant, Botanica, solvency is more elusive than ever due to the elevated cost of doing business.

2 cents buys products from a sensational web of farmers, purveyors and makers doing ethical, sustainability-focused work, who themselves employ countless passionate individuals; and 7.3 cents pays for a cadre of small businesses in supporting roles: our cleaning crew, florist, laundry services, a cavalcade of local equipment repair people, the family-run supplier of our recyclable and compostable to-go and market packaging, and so on. And then 13.

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