Photo: Retailer As we once wrote, “If you haven’t laid in bed while wearing a sheet mask, ordering pizza, and watching a Lisa Eldridge makeup tutorial video, have you ever really been hungover?” Over a year ago, Eldridge, the queen of makeup and YouTube, launched True Velvet Lipstick, her first product, to instant sold-out success.
The color fades over time, but so gradually, evenly, and prettily that it still looks put-together and intentional hours later . It’s also very comfortable — I forgot I was wearing it until it was time to take it off. I braced myself for the smeared, chapped horror show that usually comes with longwear matte formulas, but my lips emerged smooth and unstained, as if my former no-lipstick streak was still going strong.
My only ding would be on longevity. When I drank a cup of tea, one coat transferred to my mug. Yes, I did have a nice stain effect going on for the next few hours, but it wasn’t the same. So I wouldn’t call this lipstick maskproof — or kissproof — but there’s a 100 percent chance I’ll be wearing it for many Zoom meetings to come.
Kathleen Hou, Beauty Director This lipstick is special. It looks extraordinary. In the tube, it actually looks like a woven strip of velvet ribbon. Lisa Eldridge says people ask her, “Is this real?” You barely need to press it on the lips to instantly flood them with an intense wash of pigment. Applying it feels like that scene in Pleasantville when the black-and-white world starts to fill up with saturated color.
Beyond that, this is not a good lipstick to wear while eating, which is a problem for someone who likes to maintain a regular graze throughout the day. I wore it to dinner with my boyfriend in my kitchen — the only time I can fathom wearing lipstick these days — and I had to reapply it twice or else suffer the weird pale patch it left in the middle of my lips.
I look forward to the day when I can wear lipstick outside the house again without a mask smearing it all over my face. I will wear this one all the time.
kathleenhou can you please let me know what shade Erica Smith is wearing in the photo in the article? It doesn't say for her.
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