While the entertainment and production industry is still primarily dominated by the West, shows like the Squid Game demonstrate an opportunity for non-Western productions to take flight on the international scene. With some help from Web3, creators in developing markets can find their way to a bigger stage, according to an expert in the entertainment industry.
“This exclusion not only reflects what type of stories are being told but also prohibits the full story from being told. As social creatures, we all feel validated in our self-worth by seeing ourselves reflected on-screen.” “Web3 gives creators and producers in emerging markets a chance to level the playing field, bypassing the highly centralized existing financing and decision-making structures.”
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