This luxurious pickup was also packed with cool features.against another newcomer to the ultra-competitive US scene: the equally all-new Chevy Silverado.
In my rundown of the RAM's advantages, I noted that we tested a flashy, upmarket"Laramie Longhorn" edition, more than $10,000 costlier than the Chevy. But I also noted that the RAM 1500 is the best pickup I've driven in quite a while. Because our tester was extremely well-equipped, verging on a luxury vehicle, it was packed with cool goodies. I played around with all of them. Pickups are already a cornucopia of extras — that's why the automakers can make so much money on them — but our Longhorn RAM 1500 took the matter to a different level.The RAM 1500 is Fiat Chrysler Automobiles' all-new entry into the Great American Pickup Truck Wars.
$69,000 for a half ton pickup truck! Are you kidding me, this is insane!
Best truck I’ve ever had.
Ridiculously overpriced. The mark-up must be astronomical, and trucks already are higher than normal. Don't be an idiot people.
$69K for a truck?
DodgeRam4ever
$69k for a truck! Median household (pre-tax) income in US is still around $60k.
Ram Trucks for the suburban dad who wants a truck but has no idea how to actually drive a truck.
That price. Forget about it. Made in America?
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