Wayne Borg On Growth Of Neom: “Our Core Focus Is To Become The Regional Hub For Content Creation”

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Wayne Borg, Neom’s Head of Media Industries, stepped into the Cannes studio to discuss the progress the regional hub in Saudi Arabia has made.

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Wayne Borg, Neom’s Head of Media Industries, stepped into the Cannes studio to discuss the progress the regional hub in Saudi Arabia has made in the two and a half years since its inception, emphasizing the focus on building up local crew and making an ecosystem for the regional film market. Borg was encouraged by the fact Neom had already trained “more than a thousand” local Saudis, “particularly in the vocational space.” , which just wrapped. “We’re in the process right now of shooting our first international version of that show so we’re now becoming a format hub for reality formats and straight after that we’re going to go into the second season of the Arabic version and we’re about to announce shortly a major studio-based reality show of a very well-known franchise.

 

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