Warner Music Artists Will Soon Be Direct-Texting Their Biggest Fans

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Warner Music has unveiled a new partnership with Community, the text messaging platform that powers “one-on-one” conversations between artists and fans.

Warner Music is the first major music company to enter a deal with Community, joining brands like People Magazine, The Shade Room, Slutty Vegan and more in adopting the service.

"Community's model helps us cut through the noise and gives us an authentic, personal, and unique way to reach the superfans," said WEA senior vp global audience strategyin a statement."The direct line helps our artists get to know their fans better and opens up opportunities for them to plug their priorities – whether it be merch, concert tickets, or a new single – knowing they have an engaged and eager audience on the receiving end.

Source: Entertainment Trends (entertainmenttrends.net)

 

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JYPE is lucky to have her!

I suggested something like this to Avril lavinges business manager, it was a show where she responds to instagrams on mtv. How it got to Warner I don’t know, I think Avrils signed by epic musicnews

Yipee

How vote ..

Check it out

doesn’t joshua already have this or

we don't know him

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