USA Network Never Should've Abandoned Its 'Blue Sky' Shows

The Big Picture At the end of last year, Deadline reported that the USA Network is mounting a major comeback for scripted original content — a mind-boggling move for the post-streaming era. Under the current plan, NBCUniversal plans to roll out new shows for the ad-supported cable network, with the apparent goal of launching the new shows by 2025.

The signature shows of the "Characters Welcome" Era felt different from a typical dramedy. The best shows of the "Blue Sky" Era defied genre labels and could encompass whatever genre their shows' creatives wished: from a quirky character piece like Monk to a spy-thriller like Burn Notice, or a legal drama like Suits. However, the individual shows constituted more than just simple genre labels.

The best, long-running shows in the history of USA Network, largely defined by the "Blue Sky" Era, helped push the network to become the No. 1-ranked cable network for a streak of 14 years. During its run, Monk captured eighteen Emmy nominations, including three wins for star Tony Shalhoub. Most of the new shows that emerged from the era were success stories with fairly epic, long runs. Burn Notice lasted for seven seasons, 111 episodes, and one spinoff movie.

Bringing an end to original scripted programming certainly didn't help matters for the USA Network. When Warner Bros. Discovery pulled a similar move for its subsidiary networks, such as TBS and TNT, they were reinforcing a self-defeating prophecy. Now, there is very little reason to tune into USA Network at all, other than for live sports, WWE, or reality TV, offering little reason for the network to exist except for fans of wrestling or reality TV.

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