Author:Whitney BauckUpdated:Jun 9, 2020Original:Jun 2, 2020As brands navigate the choppy waters of communicating in the midst of widespread protests against racism and police brutality, some are learning that social media posts can go very wrong if they're seen as incongruous with the company's values and actions.
"You dropped me from a campaign in 2017 and threw me to the wolves for speaking out about racism and white supremacy. With no duty of care, without a second thought," she posted on Twitter. "I had to fend for myself being torn apart by the world's press because YOU didn't want to talk about racism. You do NOT get to do this. This is NOT okay, not even in the slightest."
"I said yesterday that it would only be a matter of time before RACIST AF brands saw a window of PR Opportunity. Fuck you. Fuck your 'solidarity'. Where was my support when I spoke out?" she tweeted. As an activist, part of my work is to encourage big businesses to understand their responsibility with regards to diversity and inclusion. It's imperative that in all industries, a wide range of people from different backgrounds and experiences are in the room at all levels and in decision making roles, to reduce oversight and to create a product that is built with all people in mind."
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Emma Watson Receives Backlash for Black Lives Matter PostEmma Watson responded to criticism over her Black Lives Matter Instagram post by sharing a statement about racism. PopCrush Damned if you do, damned if you don’t. 🤷🏻♂️ PopCrush Late on this one. PopCrush They won’t be appeased until she kneels and lies down face first on the ground.
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