specifically for its heavy-duty nature. "Tapping heavier concealer onto the blemish helps it meld with your skin without dispersing the coverage. If you blend it around, the pigment spreads and sheers out more, rather than staying in the one spot," she explains of the "no blending" method. "For tough imperfections, you want that heavy coverage. If you're just trying to brighten under the eyes, for example, then it makes sense to blend the concealer out.
If you're thinking of trying the sticky method at home, Greenberg recommends a "less-is-more" approach to makeup. "You think you need a lot of concealer but you don't; you can always layer if you really want more coverage, but start light," she says. "If you put too much on it can get cakey. By using primer followed by a good quality concealer, you shouldn't need a lot to get the job done.
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