TikTok Now Has Short-Term Licensing Deals With the Major Labels

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TikTok has struck short-term licensing deals with Universal Music Group, Sony Music & Warner Music Group

chart, it was also in the unusual position of renegotiating with all the major labels at about the same time.

These deals are separate from the agreements labels have struck with Bytedance’s streaming service, Resso, which. Resso has deals in place with Sony and WMG, but not UMG -- the world’s largest record company. Unlike traditional streaming services like Spotify and Apple Music, Resso is more social. It allows users to comment on songs, and focuses more on lyrics, which automatically show up when a song is playing and can be shared between users.

 

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