After creating a TikTok account on a whim as a way to drive traffic to her Depop store, Paris gained over 800,000 followers in her first four months on the platform. Considered one of the fastest-growing content creators on TikTok with over one million followers, Paris earns an average of 1.1 million likes on her posts per day. She uploads about 30 videos a day that capture her daily routine in New York City.
“Victoria Paris is the moment,” Range’s Kai Gayoso said. “In the midst of a pivotal time for the creator economy, she is redefining what it means to be a creator in every definition of the word. She has established herself and her audience as a force to be recognized with and we are thrilled to be working with her.”
Paris is credited with an unapologetic, unfiltered and uncompromising style of content creation on a platform known for its stylized and choreographed trends. Range Media Partners was founded by a collective of leaders in the entertainment and business industries — Dave Bugliari, Mackenzie Condon Roussos, Rich Cook, Michael Cooper, Susie Fox, Matt Graham, Sandra Kang, Rachel Kropa, Chelsea McKinnies, Peter Micelli, Mick Sullivan, Byron Wetzel and Jack Whigham — in September 2020.
Recent Range client signings include the publishing and content entity Heavy Metal, pop music hitmaker Justin Tranter, the estate of bestselling author Michael Crichton, screenwriters the Kandell Brothers, and the content shop Ntertain from Tommy Mottola and Lex Borrero.
Never heard of her.
Crea...yeah, no. Pass.
😐
Who
'Creator.'