These political super fans turn their activism into collector's items

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For some collectors, political memorabilia is more than just a way to show support for candidates. It's about holding on to pieces of history.

Campaign buttons remain the most popular political collector's items, but some fans seek out more offbeat pieces, such as Bernie Sanders puppets.

Whenever she sees a chance to buy more merchandise and show her Sanders support, "I just jump at the opportunity," Zukor said. She estimates she's bought at least 50 limited-edition 2020 posters,. "I'm into what makes him who he is today, and I love his passion for activism." Federal Election Commission reports show how much each candidate collected in terms of individual contributions, but the FEC doesn't require that candidates disclose whether those donations are pegged to merchandise.

Most of his customers, according to demographics he sent to CNBC, are from the United States. The bulk of his buyers live in California, Texas, New York, Florida and Illinois. Cities with the highest sales include New York, Washington and Portland, Oregon.

 

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