Theory RTW Fall 2020

For the first time in its 22-year existence, Theory brought its men’s and women’s collections together on one runway.

The brand’s in-house team designed the women’s collection. Siddhartha Shukla, chief brand officer of Theory, who oversees all design, product strategy and marketing and communications, wanted to move beyond Theory’s signature office-focused daywear aesthetic to embrace a more evening spirit. The fall collection still offered a solid wardrobe of approachable everyday essentials, rooted in the most authentic New York sportswear heritage.

Military and sartorial looks were combined in the women’s lineup, which offered a range of polished staples cut in uncomplicated, rigorous silhouettes. Suits were infused with a uniform-like spirit enhanced by the military green hue, which was also worked for a suede safari jacket worn with a high-slit skirt. Quintessentially feminine looks included minimal dresses with light draping, as well as ribbed, knit skirts and tops paired with leather jackets.

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