The WOW Conversation: Luxury Watch List On the Rise

— which are not obvious to a casual observer. Of course, this means that certain popular styles are out for me, but I will say that the very specific style of the so-called Pepsi Rolex GMT-Master II speaks to me far more than the Batman version, even if the former might earn me the approval of my peers. I like it because of childhood associations, in fact, which few will know or care about.

AS: If nothing else, the pandemic has shown that watchmaking is Chinese traveller-proof! But yes, watchmaking is not built-up to handle the demand from emerging economies and scarcity is one result, just as that observer noted.

RC: Sigh… Can you give me an example of something positive that you see out of this whole phenomenon in the past few years then? AS: Careful now, if you spend too much time with that watch you may find the urge to pull the trigger irresistible! The bracelet and the fit are quite extraordinary for that price point — better indeed than some examples in much higher price brackets. Of course, we featured it on our cover for the Autumn issue last year so I am biased.

RC: Congratulations on the Milgauss! I don’t think I will have the same luck with the two Rolex models I wanted. After all, there are only so many watches produced in a year, and look at the size of my country’s population. The rich are not getting poorer either! RC: I never looked at it from this perspective before. Retail prices were set on the basis of the intrinsic value of the watches as believed by their manufacturers, not on market demand for specific models or dial colours, no?

RC: That will be crazy! But then again, we do not really have a supply situation where current model cars are concerned. And unlike watches, there is no special speculation on the basis of colours for cars!

Can’t believe we get all of this information for free! Good work!

This is definitely an account to keep an eye on. Great stuff!

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