Recently, a non-fashion friend asked me to describe Rachel Comey’s clothes. After sputtering some phrases like “very” and “like, denim jumpsuits, but, like, you could wear them to a modern art gala,” I finally nailed it: “Rachel Comey is the cool babysitter you never stopped worshipping,” I said. “She’s the style equivalent of the visiting art professor you made a playlist for. She names her clogs after Liz Phair.
Just as unusual is her devotion to practical sensory design: the idea that feeling good in a garment is just as vital as looking good. Which is why the trends Comey has quietly made into cultural capital—cropped and baggy jeans, cupola-shaped skirting, slouchy knitwear over cinched knitwear—aren’t about elevating sex appeal at the expense of living with ease. For Comey, style isn’t just a garment—it’s how a woman moves, feels, and acts inside the garment.
I ask Comey how this commitment to artful, willful adulting connects with her new Target collection. “Because it’s, like, mass retail?” she asks. “Look, this is a year when so many women are out of work. Women especially. So Target saying, ‘Hey, Rachel, can you make an affordable work wardrobe for women up to size 24?’ That’s such an opportunity.
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