The NBA’s Challenge in Behavioral Economics

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There have been more than 200 overturned calls this season. But are coaches using their challenges wisely? We reviewed them to find out.

NBA coaches spend countless hours crafting game plans, diagramming plays and managing the personalities in their locker rooms. Now they have something else to worry about: picking the right time to twirl their fingers.

This is the first season that coaches have the power to challenge one call per game—and only one call per game—by spinning an index finger and begging referees to take another look. They’re not big fans of the rule change. Neither are the refs. But even if they don’t like it, they can take advantage of it.

 

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Gave my thoughts on this piece yesterday:

The answer we need right now

It doesn’t matter if they use it or not. Look at the percentage the refs change the original call, barely if ever. The refs don’t want to look stupid. The challenge should be reviewed by someone independent of the refs.

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