, the luxury brand is releasing a series of short films starring Elle Fanning, Jodie Turner-Smith, Kelvin Harrison Jr., and more in partnership with Dazed Media.
The "Absolute Beginners" series will feature nine films divided into two drops. The first one released on Wednesday, October 28. The second will release on November 6 and will feature films by Lily Gavin, Barry Keoghan, Yoshi, and Arlo Parks.Emma Corrin film. Courtesy of Dazed and Gucci. On the social front, the campaign has also tapped Morgan Presley, the creator behind the original viral, to be part of the series. According to a press release, Presley will make a "#GucciAbsoluteBeginners guide to living a Gucci life" video with audio that other creators on the app can use to re-create their own Gucci videos.
This is not the first time a fashion brand has used short films as a way to marry storytelling and fashion. In September, with their own film series starring female activists. If Alessandro Michele has told us anything since he became creative director of Gucci, it’s that he knows how to make art while pushing boundaries and defying conventions.and it's safe to say the #GucciAbsoluteBeginners tag will soon take off on TikTok.
And why you never answer comments?
It's missing Milliestopshate
Tik toks banned here!! I miss watching jaquemus 😭😭😭
😍🥰
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