The concert of the future is already happening in the metaverse

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Concerts in Fortnite aren’t as good as the real thing — but they’re surprisingly close.

Minecraft

. While we continue to debate what “the metaverse” even is and how much time we all want to spend there, it’s been clear for a while that there’s something that works about concerts where thousands or millions of people can get together and see a show from around the globe.

The true answer, at least so far, is that nobody knows. Community matters, interaction matters, but everything else is wide open. There’s a novelty to all these shows so far, with fans happy just to see their favorite artists embrace new platforms. But that won’t last forever, and eventually, digital concerts will have to compete for your attention with all the other exciting stuff happening online — and even happening elsewhere on the platform.

Musicians have long been at the forefront of a lot of internet trends; music videos helped turn YouTube into a giant, and artists make up many of the biggest names on social media. Peopleto music and the people who make it in uniquely powerful ways. Will that translate into video games, or the metaverse, or whatever you want to call these digital spaces where people increasingly spend their time? We’ll see. I’ve never been in the same room as Charlie Puth, but I’ve now seen him in concert.

 

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