. The new brand, called Good & Gather , rolls out with 650 products in Target stores on September 15; all 2,000-plus items will be available by late 2020.. The retailer said that nearly 75 percent of customers in stores add at least one food item to their shopping baskets.
But until now, fresh food has been more of an afterthought, as customers haven’t sought out Target as a destination for groceries like they might with Walmart. With consumers increasingly open to private-label brands at grocery stores — just look at how wild people get overCalifornia winemakers are worried about how Trump’s trade war will affect their previously growing business with China.
Good & Gather will be great for Target. 41% of U.S. adults are likely to purchase items from the new line. And the brand bodes well with current (and frequent!) Target grocery shoppers. Full study: jennygzhang
Reminds me of trader joe’s
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