Target Accused of Selling 'Silence=Death' Shirt Without Permission

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“We have been fighting the commodification of AIDS for years and this is the latest edition,” ACT UP says of Target’s unauthorized Pride-themed item.

Gay rights activists holding a banner that reads 'Silence=Death' make their way down Central Park South during the Gay Pride March, New York, New York, June 26, 1994. The march commemorates the 25th anniversary of the Stonewall Riots. is being accused of selling merchandise with the LGBTQ rights slogan “Silence=Death” without permission and without compensating the non-profit organization that owns the rights to the phrase.

However, the “Silence=Death” slogan and the inverted pink triangle logo — the triangle was used by the Nazis to identify and persecute homosexuals beginning in 1933 — has long been associated with the Coalition to Unleash Power organization, which were given the rights to the symbol and phrase from the Silence=Death Project that coined it in 1987.

 

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