Lucid's Air Grand Touring Performance electric vehicle is parked at the company's first Texas studio location in Plano.Lucid’s sleek luxury sedans are frequently described as Tesla’s first real challenger in an electric vehicle market that’s set to take off in coming years.
“We like to put in places that people are already shopping, foot traffic,” Edson said. “That way they can have casual discovery. They don’t have to get in the car and drive to find us.” Lucid has even stepped into the world of virtual reality, with VR headsets that let buyers sit inside a vehicle to experience different interior and exterior color schemes. A Lucid employee helps you take your spot in a replica seat with a steering wheel and passenger seat.Zak Edson, vice president of sales and service at Lucid, gestures toward an Air Grand Touring at the electric vehicle maker's new studio opening Nov. 19 at Legacy West in Plano.
The Lucid Air Grand Touring, with up to 1,050 horsepower and a range of 516 miles, sets a new mileage standard for EVs. Compare that with theThe overall exterior of the car is wide, prompting Edson to compare it to a midsize luxury vehicle. The driver side of the Air Grand Touring Performance is loaded with technology, including a large center console touchscreen that controls many of the vehicle's luxury features.
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