Summer in the City: Revisiting the Ultra-Cool 'New York Look' of 1969

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In 1969, LIFE traveled around Manhattan to define the 'New York Look.' The Look, they found, was 'bright, bold, unpredictable—and above all young...a daily celebration of the self.' To see the original article and outtakes from the story, check out:

Vernon Merritt III/Life Pictures/ShutterstockSummertime in pretty much any city is a different experience than any other season, but summer in New York is another world.

It isn’t really hard to tell the boys from the girls, even when they are both in bell-bottoms, and of course most boys don’t put shoe polish on their eyes. All are wearing what they want to to wear, from the shortest skirts to the longest skins. The look is not what New York calls sophisticated, but even so, it catches the eye. Many of the girls seem to get their kicks with makeup. They wear it anywhere absolutely anywhere.

 

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