of Stripe Terminal. With its new funding, Stripe is set to continue investing in existing offerings as well as in new services that could make it more appealing to businesses and help the firm secure more revenue from its clients.
Stripe hopes to expand its enterprise capabilities and its ability to operate at a large scale. The firm already works with large companies like Wayfair and The RealReal, and it seemingly wants to attract more large clients and improve its offering for them. Many of Stripe's offerings are particularly attractive for new and small businesses that have little or no payments experience, so tailoring some solutions to the needs of large and established companies could help in this process.
These three funding-supported efforts should all help Stripe appeal to large firms, which could help it reach the potential its valuation suggests. Large businesses offer Stripe tremendous payments volume and additional revenue opportunities that small- and medium-sized businesses may not be able to provide, making targeting them an important initiative for Stripe.
Expanding to new countries should help Stripe appeal to these firms as many of them may be international and want to work with a processor and solutions provider that is present in all the markets they're in.
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