Southwest cuts revenue outlook despite booming demand, blames 'booking patterns'

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Southwest said the revenue per mile outlook is worsening mostly due to the difficulty of adapting its pricing to “current booking patterns in this dynamic environment.”

, said Wednesday that a key revenue ratio will be weaker than expected because of changes in how consumers book travel.However, Southwest said, revenue for each seat flown one mile — a closely watched measure of pricing power — will fall by 4% to 4.5% compared with the same quarter last year.Costs per mile will rise by 6.5% to 7.5% compared with a year ago, said the airline, which is dealing with rising labor costs.

The Dallas-based airline said the revenue per mile outlook is worsening mostly due to the difficulty of adapting its pricing to “current booking patterns in this dynamic environment.”Airlines expect a record number of passengers this summer, but they have undercut their pricing power by adding more flights and seats.Uber locking out NYC drivers to avoid paying them for 'idle time'

Delta launches its most luxurious lounge ever at JFK, with fine dining, massages and showers at massive 'Sky Club'and former CEO and current Chairman Gary Kelly, saying they had failed to modernize the airline’s technology and strategy to keep up with changes in travel.

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