Artist Jesse Trevino in his studio in 2017. Treviño learned to turn his rage into faith. Faith in his vision. Faith in his craft. And faith in his legacy.
A nationally renowned painter and muralist, Treviño was convinced he would continue making art for many more years. As far as he was concerned, the best was yet to come. He wanted his painting of 1960s singer Rosita Fernandez reproduced in tile on the enormous east wall of the Alameda Theater. He wanted to do a big mural on former San Antonio Mayor Henry Cisneros’ office wall, the Munguia building, with Henry looking toward downtown observing the city he helped create.
The museum gave me Treviño’s number and we met. We talked about his vision, and it made a giant impact on me. I was a painter, too. I admired his style and wanted to paint like him. Then we got down to business. His asking price was $17,000 for the Alameda and $12,000 for La Poblanita, a lot more than any local artist by far.
All in all, we had a hand in buying five originals. Some through our ad agency, which donated three to the Smithsonian Institution in Washington D.C.: “Raspa Man,” “ Mis Hermanos” and “Elizondo Grocery.” My wife Kathy and I own “El Progreso” and “Walter’s Drug Store.” They hang in our home where we enjoy them every day. “Walter’s Drug Store” was a gift from my business partners, Ernest Bromley and Al Aguilar, presented on the 10th anniversary of our advertising agency in business.
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