Sony is changing up the strategy around its mainstream wireless headphones and speakers. Today, the company is announcing several new products and introducing a new brand, ULT Power Sound, to go with them. Any kind of actual “name” is an improvement from years past, when Sony would typically just refer to devices by their model number. And as the branding implies, all of these new products — three speakers and one pair of headphones — focus on lively, bass-forward sound.
Priced at $499 and measuring over 20 inches wide, this thing is far from small, but it’s got integrated handles that make carrying it around less burdensome. You can expect up to 30 hours of battery life, though that’ll drop to 25 hours if you’ve got the lighting and ULT modes enabled. The ULT Field 7 is rated IP67 against dust and water, and Sony says it’s also got a rustproof design. Last for the speakers is one that you can actually consider portable.
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