Son Little Shows Cross-Generational Journey In 'Neve Give Up' Video: Premiere

The Grammy Award-winning singer, songwriter and multi-instrumentalist lost a cache of songs he'd been working on in a hard drive crash -- "Just a simple case of negligence," he tells Billboard now.

"I just felt like, 'OK, I'm being tested here,'" recalls Little . "I'm thinking, 'Am I gonna keep throwing money at this problem or are there better things at the end of the tunnel if I just trust my ability to create?' So I just wiped the slate clean, and luckily I wasn't that attached to the stuff I .

"It was a lesson for me that what I do is about my voice, meaning what I have to say but also my actual voice. It's about what I'm trying to say and the song and how they're arranged, so I just tried to double back and focus on that, andWorking with a producer, and in a different studio, for his third studio album was perhaps even more dramatic of a sea change for Little -- as well as giving up control he previously exercised over album art and other matters.

"Serendipitously Renaud was on his way to L.A. to work on a project, so we met up and talked and he listened to a bunch of my stuff and I just felt like he seemed to understand what I was trying to do," Little says. "He seemed like an ideal ally." Recording at Studio Ferber in Paris was equally inspiring. "It's really a legendary place," he says.

For the song's video, Little tapped Piotr Kabat for an animated clip of a man walking through a desert before arriving at a gilded metropolis destination -- symbolizing his grandfather's story. "I guess metaphorically speaking it made sense to me, in addition to my journey to get where I'm at today," Little explains. "You kind of see disappear into the nightlife there, which spoke to me.

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