It takes a lot to make me feel old at 23. But every now and then, I’ll encounter something that leaves me feeling out of touch with the youth, the group to which I allegedly belong. Over this past Easter weekend, I sat in the back seat of my parents’ car questioning my mortality, all because my 20-year-old sister showed me a new social media app.
BeReal co-founder Alexis Barreyat’s professed goal in creating the app was to foster “genuine” interactions online, the company said in marketing materials, “in response to a feeling that current social apps are doing everything else but connecting us with our friends and family.” But the real conceit here is that most of the time, you’re probably doing something incredibly mundane like studying or running errands, so the app deglamorizes our lives as seen on Instagram.
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