Sharon Chuter, Ella Gorgla Get Clear About Brand Activism

  • 📰 wwd
  • ⏱ Reading Time:
  • 18 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 10%
  • Publisher: 68%

United States Headlines News

United States Latest News,United States Headlines

What does inclusivity mean in the age of brand activism?

If you ask Sharon Chuter, founder and chief executive officer of Uoma Beauty and Pull Up for Change, and Ella Gorgla, cofounder of 25 Black Women in Beauty, the answer starts internally, at brands’ highest ranks, and involves both accountability and commitment.

Accountability, Gorgla said, is necessary for change to happen — and it’s integral to the healing process employees may undergo when dealing with workplace trauma. Combatting systemic racism involves genuine commitment — not performance, said Chuter, who began consulting for companies when her Pull Up for Change campaign went viral.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 24. in US

United States Latest News, United States Headlines