“For most artists, success can be measured by streams and album sales. But for me, it’s about being able to fulfill my vision and have it resonate with people all around the world...that’s what makes it all worthwhile. These past few months have been a whirlwind due to the fact that I haven’t been in the spotlight for nearly 7 years. It has taken some adjusting to get used to being in the public eye again.
"When I finished working on the album, I spent a lot of time thinking of an appropriate title. I originally wanted to call itbut Taylor Swift released her album with that title before me. So, I had to change my plans. It was my brother and creative director, Luc, who pointed out to me, that in my lyrics, I like to put myself in the shoes of different characters. That’s where the idea for the titlecame from.
‘‘THE STORYTELLING BEHIND THE SHOOT IS ONE ABOUT PLAYFUL COLORS AND GRAPHIC SHAPES, CREATING A SURREAL MOMENT WHERE THE INNER CHILD TAKES OVER. WE FIND ‘MY LITTLE PONY’ RAINBOW CLOUDS, MEMPHIS-STYLE GRAPHICS, AND THE DARK SIDE OF A CLOWN.’’—PETER PHILIPS"WAS VERY IMPRESSED BY THE ARTISTRY OF PETER [PHILIPS]. IT WAS A UNIQUE EXPERIENCE FOR ME AS I’M NOT USED TO BEING COMPLETELY COVERED IN MAKEUP, BUT I WELCOMED THE TRANSFORMATION.
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