What a difference a year makes in the life of an advertising sales pitch. There’s still beer to be had at home — with or without friends — despite an expanding crisis of infectious disease. Forget the bar. It’s the new Miller Time for Pandemic World.A visitor to this tacky LACMA display will learn none of this, however. Bland text panels present the ad props as snazzy sculptures.
Prager’s prior work as a photographer and her collaboration here with a movie special effects company are duly noted. A credit line gives DDB a passing mention, along with vague “support provided by Miller Lite.” Omitting any reference to the brewing company’s ad campaign is like neglecting to mention that Pope Julius II and the Vatican were behind the Sistine Chapel, while Michelangelo was more than just a guy with a paintbrush and a dream.organized last year by Director Michael Govan was held simultaneously at the museum and a powerhouse commercial art gallery.
Certainly Prager and her pro team have been skillful in crafting verisimilitude for their clichéd cast of world-weary, sitcom-style office characters.
There might have been a way for LACMA to illuminate the photo-determined props the artist crafted for a current TV commercial. Museums mount historical surveys of fashion, furniture, posters and other design merchandise all the time. So why the dodge — or, at best, oversight — here? This “exhibition” of Duane-Hanson-on-steroids is just a misleading slide into simple exploitation of bland mercantile entertainment.
Dramatisation
United States Latest News, United States Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.