Adopting a pet doesn't come with a manual. When Ben and Ariel Zvaifler came home with an 8-week-old goldendoodle, they realized they had no idea what they were doing.
Two years after starting the business, the Zvaiflers went on"Shark Tank," seeking $250,000 for a 10% stake in their company. The husband-and-wife team nailed the art of the pitch, coming prepared with a wagon full of golden retriever puppies that stole the show. "I must say, your strategy of putting puppies on Sharks' laps have really taken the teeth out of 'em," Kevin O'Leary said, before leading into the valuation."Why is it worth 2 million bucks? It's not profitable yet," Kevin O'Leary asked."The numbers that we are projecting out for end of year — this year and next year — are very reasonable for us to attain. And with the Sharks' help, we think we can really do a lot more," Ben Zvaifler said.
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