Phillies have trademarked ‘Bedlam at the Bank’

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Daily News | Phillies have trademarked ‘Bedlam at the Bank’

Phillies Kyle Schwarber exits the field after spring training workouts in Clearwater, Florida. Sunday, February 19, 2023.CLEARWATER, Fla. — Howard Smith has been a Phillies fan for more than half a century. And like most longtime devotees of the team, he felt the hair on his arms stand on end when radio announcer Scott Franzke called Bryce Harper’s go-ahead home run in the pennant-clinching game of last year’s National League Championship Series against the San Diego Padres.Swing and a drive ...

It was a logical step, according to Smith, after the Phillies used “Bedlam at the Bank” as the title for their 2022 video yearbook. By obtaining the trademark, they can protect “Bedlam at the Bank” from being used for profit by outside parties. Smith said the Phillies will be selling T-shirts and other licensed merchandise bearing the four-word slogan once the season begins.

But it’s unusual for a team to trademark a play-by-play call from its radio or television broadcast, according to Josh Gerben, a trademark attorney who tracks “interesting filings” with the USPTO on his blog. Gerben noted that “it’s rare to have a historic moment where the call by the announcer is also historic.”

 

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