Patagonia joins The North Face in Facebook ad boycott

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Outdoor apparel brand Patagonia Inc will pause its ads on Facebook Inc and Facebook's photo-sharing app, Instagram, making it the latest company to join a boycott campaign organized by U.S. civil rights groups.

FILE PHOTO: A 3D-printed Facebook logo is seen placed on a keyboard in this illustration taken March 25, 2020. REUTERS/Dado Ruvic/Illustration/File Photo

“We will pull all ads on Facebook and Instagram, effective immediately, through at least the end of July, pending meaningful action from the social media giant,” the company said in a series of tweets on Sunday attributed to its head of marketing, Cory Bayers. Patagonia, which has been politically vocal in the past, joins companies including clothing maker VF Corp’s outdoor brand The North Face, Recreational Equipment Inc, or REI, and recruiting company Upwork in pausing Facebook ads. A VF Corp spokesman told Reuters other brands in its portfolio were actively discussing whether to take the same action.

The campaign follows the death of George Floyd, a U.S. Black man who died in police custody, which has triggered worldwide protests against racism and police brutality. Floyd died after a Minneapolis police officer knelt on his neck for nearly nine minutes while detaining him on May 25.

 

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Facebook has become more powerful than any other non government in the world. The company is run by a few persons that are far removed from reality. In the process it has become an unregulated monopoly who sets what’s right and wrong. It time the TheJusticeDept to break.

They’re protesting the fact that Facebook isn’t censoring conservative views like Twitter does. Add Pantagonia and North Face to the list of companies that I’ll never spend a penny to.

delete_fb

Well done I've deleted my account with Facebook after 10 years ! Sort yourself out Facebook!!

virtue signaling. once all the Marxism dies down (nov 3), I suspect they will jump back in bed.

Hopefully many more will follow suit.

That should teach them, the damn racists. Hit them where it hurts!

Nice of them taking a shot at this, can't see how facebook could 'police' hate speech, though.

So I guess time has come to switch to Columbia etc...no big deal

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