Opinion | Reagan Campaign Lesson: Attack Ads Are for Losers

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From WSJopinion: I am much in need of some optimism. I hope one of the campaigns rises to that challenge this year, writes Steve Cohen

Potomac Watch: Trump needs to give voters a reason to support him. He’s working on it. Images: Getty/Bloomberg Composite: Mark KellyA campaign ad from Joe Biden, “Descent,” opens with the iconic footage of Donald and Melania Trump coming down the escalator to launch his presidential bid in 2015.

“For the last five years,” the narrator intones, “he’s brought America down with him.” It is an attack ad, pure and simple. So is a Trump spot that accuses Mr. Biden of being China’s puppet. Both ads contain powerful images and strong words. If the idea is to attract undecided voters, both are likely to fail.

 

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opinion

opinion Not as helpful as I thought the author was hedge fund Steve Cohen...

opinion The reality is that negative ads work so you will not see them go away.

opinion How’s this: Biden wouldn’t invite Putin to join the G-8 in America, nor no retaliation after learning Putin’s.paying Taliban a bounty to kill American Troops.Trump did. Biden will do everything to stop the spread of Covid.Trump’s doing everything to spread it Biden2020

opinion That is if either or both can actually campaign in public...could their staffs arrange for either open-air rallies, stadium or indoor gatherings, with each person having 6 sq. or 6 cubic feet of space (masks encouraged but optional) ?

opinion Biden is perfect for you 😂😂😂😂 You are the same. Trump is different 👑

opinion Optimism? trump’s campaign from day 1 is all about hate and fear. Never changed. The “American carnage “

opinion carter had way more issues than attack ads. but that is the Dem way. they tried it in 2016 and got nothing to show for it. but again HC had way more issues than attack ads.

opinion ^those faces... ugh.

opinion Start it wsj with positive stories

opinion I will choose the one who really do something but not lip service

opinion All the FakeNews media has been doing is attacking President Trump. He needs to fight back against all the lies. Its non-stop propaganda against him. Start telling the truth WSJ.

opinion DarkHorseDuo

opinion lolol, who do you get to write these comedy columns? FFS, your opinion section is publishing funny shit lately

opinion WE THE PEOPLE NEED TO BRING BACK OUR COUNTRY. THE DEMOCRATS HAVE AND WIIL GIVE AWAY OUR COUNTRY. THE DI

opinion Support Trump , not sleeping Joe Biden, he has sexual scandal and corruption in China and Ukraine, China infiltrated the Democratic Party, Wall Street, the media, the American people, and the Chinese Communist Party vibrato controlled all election activities

opinion Wall Street Journal we know your loyalty is with Trump. Don’t worry it’s a multi pronged approach down to the grassroots. America’s unity and the honor of her Democracy must be redeemed!

opinion Just look at these two. The state of the US 😂

opinion Joe has repeatedly done exactly that & his whole life, career, campaign supports the fact he is a good, decent man. It's not Trump. It never is. All he does is lie, attack &name call. False equivalence & pretence of no bias yet again. You don't see it because you don't want to.

opinion I’m convinced Biden has early stages of Alzheimer’s and/or dementia. I watched it happen to my father-in-law and he went downhill fast. From what little he’s appeared he has the signs. I’m afraid he’ll fall apart during a debate. I can’t believe he’s the candidate.

opinion Hear,hear.

opinion It’s beginning to seem quite unlikely. Trump needs to pick himself up off the canvas and do something other than rage at the never trumpers. Speak to the silent majority don’t scream!

opinion Actually an interesting piece and I’m sure both camps will be looking for optimism to inject into their respective campaigns. POTUS45 brand of optimism at this moment can play only to his base. Biden’s camp have an opportunity to win some middle ground voters

opinion This was is good

opinion The fact that this person hopes one of the campaigns rises to the challenge is enough for me to not care about his opinion. Trump is trash and needs to be taken out

opinion I think JB doesn’t need do much campaigning! Simply watching Trump implode and a few choice words here and there will suffice!

opinion This campaign will be different and like no other. The American people are looking for leadership to heal our differences and beat the pandemic Covid 19 in two ways: finding a cure for the virus and learning to live with it while moving our economy forward. Leadership is the key.

opinion DON'T WORRY PRESIDENT TRUMP WILL BE ELECTED. BULLSHIT JOE NEVER EVEN RAN A KOOL AID STAND. GIVE ME A BREAK.

opinion And we hope some big media folks start saying a country which allows abortions for pleasure and killings done in wholesale fashion by folks is bad. So we all have expectations.

opinion Doesn't count if you aren't part of either campaign. In ProjectLincoln case, y'all they are doing a public service the Dems are too soft to do themselves.

opinion Garbage take

opinion But, but...anything truthful you say about Joe will SOUND negative! Ask Bob Gates, e.g.

opinion Let’s be honest: It’s Trump vs. Kamala Harris, since Biden will make her the most powerful VP in history since Cheney.

opinion Biden is not the true leader of leftist democrats, he just a puppet.

opinion If it’s news is it an attack? Is it an attack if it’s factual? Asking for 120k plus dead and 40 million unemployed Americans. Oh yea and the US military members who have Russian bounties on them that realDonaldTrump doesn’t seem to have a problem with.

opinion Reagan didn’t campaign in the time of social media and 24 hour news cycles. So, based on the headlines this is immaterial. I didn’t bother to read the opinion piece. Full disclosure

opinion Is Steve Cohen he same guy who brought a chicken to congressional hearing?

opinion These are always a hoot

opinion To this day, I believe that all Trump has to do to win re-election is exactly what Biden is doing. All he has to do is keep a low profile. It's working for Biden. We're blessed that Trump could never do that to save his life. This will all be over soon.

opinion Get rid of Trump and run an honorable man. That would boost optimism for the whole campaign.

opinion

opinion you know

opinion They are going to be doing some pretty horrible attack ads against each other. Both Biden and Trump are fodder for the worst negative ads you could ever come up with in a political campaign. Never before has this happened, two candidates such great candidates for ridicule.

opinion This one?

opinion Oh you corporate pigs and your fake attempts to profit from what little hope remains in the public. Do you really think any hope can exist in a corporate owned duopoly? Really? I actually doubt you think at all, probably just some for profit corporate owned algorithm.

opinion Like this one?

opinion

opinion Different era

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